Impossible™ Burger is the taste you know and love, made from plants, now available in the frozen section. Optimized for the home cook, these patties are designed for extra juiciness, convenient handling and easy cooking - just preheat the grill or pan, season and cook to taste for mouth-watering burgers. Each ¼ lb burger patty is a good source of iron and dietary fiber and provides the same protein as 80/20 ground beef from cows (19g).
* In a home usage study of 254 consumers who cooked with the Impossible Burger, 70% thought the taste was comparable to or better than ground beef from cows and 77% thought it sizzled like ground beef from cows.